Appy
Year:
Industry:
Services:
2018
Non-profit
Brand strategy, Communication strategy, Visual identity, Development
Redefining the non-profit standard in Hungary as a long-term CSR project of Unger and Partners.
Appy is a long-term CSR project of Unger and Partners, which we have been supporting pro bono since the organisation's inception. Appy is a non-profit community and knowledge-sharing platform that provides free co-working space, professional support and development opportunities for NGOs working with children. Both the initial creation and the subsequent rebranding of the brand are associated with Unger and Partners. Reaching its fifth year, the organisation has entered a new phase of development, which is why we planned a complete strategic renewal for it.
Alongside the brand repositioning, we have created two new service pillars: the Appy Academy, which supports the non-profit sector with training, knowledge transfer and CSR-focused development programmes, and developed the Appy Agency, which works on establishing collaborations between companies and NGOs, and implementing social campaigns, CSR strategies and communication projects. In addition, we have designed the Appy Approved certification system, which aims to create a new quality standard in assessing the operation and professional readiness of non-profit organisations.
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Appy
Year:
Industry:
Services:
2018
Non-profit
Brand strategy, Communication strategy, Visual identity, Development
Redefining the non-profit standard in Hungary as a long-term CSR project of Unger and Partners.
Appy is a long-term CSR project of Unger and Partners, which we have been supporting pro bono since the organisation's inception. Appy is a non-profit community and knowledge-sharing platform that provides free co-working space, professional support and development opportunities for NGOs working with children. Both the initial creation and the subsequent rebranding of the brand are associated with Unger and Partners. Reaching its fifth year, the organisation has entered a new phase of development, which is why we planned a complete strategic renewal for it.
Alongside the brand repositioning, we have created two new service pillars: the Appy Academy, which supports the non-profit sector with training, knowledge transfer and CSR-focused development programmes, and developed the Appy Agency, which works on establishing collaborations between companies and NGOs, and implementing social campaigns, CSR strategies and communication projects. In addition, we have designed the Appy Approved certification system, which aims to create a new quality standard in assessing the operation and professional readiness of non-profit organisations.
Appy
Year:
Industry:
Services:
2018
Non-profit
Brand strategy, Communication strategy, Visual identity, Development
Redefining the non-profit standard in Hungary as a long-term CSR project of Unger and Partners.
Appy is a long-term CSR project of Unger and Partners, which we have been supporting pro bono since the organisation's inception. Appy is a non-profit community and knowledge-sharing platform that provides free co-working space, professional support and development opportunities for NGOs working with children. Both the initial creation and the subsequent rebranding of the brand are associated with Unger and Partners. Reaching its fifth year, the organisation has entered a new phase of development, which is why we planned a complete strategic renewal for it.
Alongside the brand repositioning, we have created two new service pillars: the Appy Academy, which supports the non-profit sector with training, knowledge transfer and CSR-focused development programmes, and developed the Appy Agency, which works on establishing collaborations between companies and NGOs, and implementing social campaigns, CSR strategies and communication projects. In addition, we have designed the Appy Approved certification system, which aims to create a new quality standard in assessing the operation and professional readiness of non-profit organisations.